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Melissa Hughes is new president of OTA Board

Melissa Hughes of Organic Valley was chosen as the new president of OTA’s Board of Directors this past Wednesday by fellow Board members. Elected as an OTA director in 2013, Hughes is General Counsel and Director of Government Affairs for Organic Valley. Other officers announced at OTA’s Annual Meeting September 17 are Sarah Bird of [...]

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Organic sector praises Canada-Japan deal

After intensive discussions between the Japan Ministry of Agriculture, Forestry and Fisheries, Agriculture and Agri-Food Canada, and the Canadian Food Inspection Agency, Japan and Canada have reached an equivalency arrangement for organic products. COTA’s Matthew Holmes said the deal “reaffirms that Canada’s organic standards are among the most-recognized and widely respected in the world.” For more information, contact Stephanie Wells or [...]

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Resoundingly successful #OrganicFestival still going

We are blown away by the engagement and participation in OTA’s Organic-Palooza social media campaign. Momentum continues to build, and our Twitter parties and graphic assets are attracting the attention from consumers, reaching over 15 million people to date. Other stats show total posts using the #OrganicFestival hashtag have reached 13,260, and the average number [...]

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You’re invited to “Only Organic” campaign update

For those of you attending Natural Products Expo East, join us Friday for a light lunch and an update on the “Only Organic” campaign, created to help consumers understand the benefits of organic food and farming. This will be held at noon Friday in OTA’s Suite, Room 301, at the Baltimore Convention Center. Please RSVP [...]

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Seven experts to co-host #OrganicFestival Twitter parties

The buzz from OTA’s #OrganicFestival social media campaign has already sparked tremendous engagement! A mix of industry, bloggers and consumers are highly engaged and sharing on Twitter as well as jumping into the Facebook conversation. The cornerstone to the #OrganicFestival will be our five Twitter parties co-hosted by OTA and leading topic experts. Tomorrow, Sept. [...]

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#OrganicFestival: Not sure where to start?

Here are four easy ways to participate: 1. Receive daily suggested posts, graphics and activities through e-mail reminders from Sept 8-17. E-mail Kelly Taveras, OTA’s Digital Communications Manager, to get on the list. 2. Re-post our daily posts. Follow our social media channels at Facebook, Twitter and Pinterest and re-post some or all of our #OrganicFestival content each [...]

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Next week in Baltimore!

Next week OTA will be hosting a packed schedule of activities and events offered in conjunction with Natural Products Expo East at the Baltimore Convention Center. We hope to see you there! Make sure to read the special “Everything You Need for Expo East” e-news blast that OTA is sending to you today—from the Annual [...]

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Don’t miss out! Buy your tickets now

With 300 organic visionaries in attendance, the kick-off Annual Awards Celebration event is your best bet to network and start the show off right. Join us for a fun and inspirational evening at the American Visionary Art Museum in Baltimore on September 17. The entertaining program includes psychic readings, an interactive “social wall”, and a [...]

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Conference spotlight: Organic Fiber–Apparel & Home

Come learn about the rapidly growing organic fiber sector in a special panel discussion Friday, Sept. 19, from 10:30 – 11:45 a.m. in Room 315 in the Baltimore Convention Center. Our diverse panel includes manufacturers, regulatory experts and retailers. They will discuss trends in the sector, why it is a critical next frontier in the [...]

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OTA Board election results are in

In the recent OTA Board of Directors election, Sarah Bird of Annie’s Inc., Tony Bedard of Frontier Co-op, and Melody Meyer of UNFI Inc. were re-elected to three-year terms. In addition, Kim Dietz of Smucker Natural Foods and Jesse LaFlamme of Pete and Gerry’s have been appointed by the Board to fill the remaining three-year positions. [...]

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